Friday, November 25, 2011

Vice: Japanese Dekotora Trucks Video

The other day, the folks over at VICE sent us a heads up about a video they recently released entitled Japan - Dekotora Trucks, part of a new MINI-sponsored series on their site.

If you've lived in Japan for a while (or at least driven here much), you've probably spotted occasional cargo-laden semi trucks cruising down the highway with lines of blue LEDs trimming their exteriors. Those LED lights are just an inkling of the Japanese dekotora subculture, a semi truck modding scene that's been around here since the 70's. Check out the video below to learn more about it.

In fact, driving culture in Japan in general seems to embrace a lot of decoration. A lack of furry seat covers, an enlarged snap-on rearview mirror adorned with plastic jewels, and stuffed animal mascots on the dash or in the seat pockets makes my car an outlier here.

Questions? Comments? Share your own dekotora spotting stories here. :)

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